Artificial Intelligence (AI) is becoming crucial in the fight against youth tobacco use. Tobacco companies adapt their marketing strategies to attract young consumers, using social media to promote flavored tobacco products. These tactics are especially harmful in developing countries where regulations are weaker.
AI can detect and report harmful advertisements, as seen in Indonesia, where initiatives successfully remove tobacco promotional content from platforms like YouTube. This helps protect younger audiences from addictive substances.
Moreover, community-driven campaigns are emerging, effectively countering tobacco marketing by using similar digital tactics. AI's ability to analyze data and provide real-time evidence can empower policy makers to enforce stricter tobacco control laws, addressing a significant public health issue.
Difficult words
- crucial — Very important for a situation or result.
- adapt — Change to fit new conditions or needs.
- promotional — Related to advertising or marketing something.
- tactics — Methods or strategies to achieve a goal.
- empower — Give someone power or confidence to do something.
- regulations — Rules or laws made by authorities to control.
- campaigns — Organized activities to achieve a specific goal.
Tip: hover, focus or tap highlighted words in the article to see quick definitions while you read or listen.
Discussion questions
- How can technology further help in reducing tobacco use among youth?
- What are some challenges in regulating tobacco marketing?
- In what ways can communities contribute to preventing tobacco use?
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